Creating a
platform for your
purpose

As we step into 2025, the digital marketing landscape has become more dynamic than ever. It is an exciting time to be in the industry! With the emergence of new technologies and constantly evolving consumer behaviours, marketers are faced with the challenge of staying ahead of the curve.

When it comes to running a website, ensuring a positive user experience is critical. Users expect pages to load quickly, interact smoothly, and be visually stable as they load. If any of these aspects are lacking, it can lead to frustrated visitors—and possibly a drop in your website's rankings. This is where Google Core Web Vitals come into play.